Soleless: Why Nike’s collaboration with Tiffany & Co. proves AI-generated fashion is doomed

Source: @crepprotect / Instagram.

With a flurry of blue and a glint of silver, Tiffany & Co. and Nike this week revealed a highly-limited set of Air Force 1 sneakers, decked out with the jeweller’s signature hue. But what critics saw was all that black: while the footwear giant was granted access to Tiffany’s palette, the final product is largely fashioned from plain black suede. If it weren’t for the bespoke lettering on the tongue, a tiny metal ingot adorning the heel, or a US$400 ($560) price tag, the shoe could have come from a regular production run, some onlookers claimed.

Perhaps expectations were skewed.

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