Three Linktree insights that show it’s a good time to diversify your revenue streams

There’s no better time than now to diversify your monetisation streams.



We’ve all been feeling the pinch of inflation. With the cash rate continuing to rise, which currently sits at 3.10%, and no short-term solutions, business owners and entrepreneurs are strategically searching for new ways to diversify revenue streams. 

In 2022, Linktree saw a huge increase in users taking advantage of monetisation features, an avenue that allows users to generate revenue in a variety of ways. After crunching the numbers, in 2022 Linktree averaged 19.7 million clicks to monetisation links monthly and garnered 21.2 million clicks in October alone. We’ve also unearthed a number of trends and insights that demonstrate how Aussies are adapting to higher costs of living.