Logo designer goes from zero to hero thanks to TikTok

tiktok

James Barnard. Source: Supplied

Anyone who has ever used TikTok knows the power of the world’s most viral platform.

All it takes is one video to truly skyrocket a person’s visibility on the platform, and ultimately their business — if they’ve got one.

Such is the story of an Australia-based logo designer who is now urging freelancers and small businesses to harness the power of social media, after going off on TikTok with one of his videos.

James Barnard started his design career over thirteen years ago in London, before moving to Australia in 2021 and specialising in logo design. His award-winning work has been published on the cover of The Logo Lounge and he’s a live design tutor with Adobe, as well as an Adobe product ambassador.

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