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Leading Australian fitness brand F45 looked ripped when it went public in 2021 with a US$1.4 billion valuation – but it has hit the wall hard since then. Here’s the untold story behind F45’s downfall – and how it can get back on top.
It was a remarkable success story for F45 to reach unicorn status in 2021, a stratosphere usually reserved for tech startups. Hell, it even had Hollywood A-lister Marky Mark Wahlberg on the cap table.
But since its IPO, the business has been plagued with problems.
The share price tanked from an ATH of $16 to just 53 cents.
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