Five strategies to boost your influence on LinkedIn

In the digital age, influence is the currency du jour. It’s the power to shape opinions, inspire action, kick-start a movement and drive meaningful change. Nowhere is this more evident than on LinkedIn, a platform that has become the epicentre of professional networking and thought leadership. 

As of today, LinkedIn has 930 million users worldwide. Three years ago, I was a LinkedIn lurker. Observing, inactive, passive. It wasn’t until I started my business that I took the platform seriously. I put in the hard yards, getting to know my audience, creating content that magnetises, leveraging comments as mini thought leadership opportunities and initiating relationships in the DMs.

I strengthened my IQ 3.0