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Complete with her Barbie-pink dress and bag, tbh skincare’s co-founder Rachael Wilde stepped into the spotlight and donned some pink heels as she took to the streets of Sydney’s CBD on Friday to prank fans into thinking she was Australian actress Margot Robbie — and the result was a hot pink ‘marketing masterclass’.
Robbie was in Australia completing the Down Under leg of her Barbie promotional tour last week when Wilde dressed up as the star and excited fans with a potential celebrity sighting.
The TikTok of the stunt has gone viral with more than 1.4 million views as of Monday.
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