Instagram Subscriptions: How businesses can leverage the app’s latest offering

A new feature has been introduced to the world of Instagram and it could very well be the next big thing to help grow your business. Introducing “Instagram Subscriptions”, a subscription-based platform within the app that allows you to charge a fee for your audience to access exclusive content from you. 

To be eligible you will need to have a professional account with over 10k followers. You can then choose how much you’d like to charge for subscriptions, with fees starting from as low as $0.99 and the highest being capped at $99.99 per month.

This new feature enables businesses to offer subscriber-only reels, stories, lives, posts, broadcast channels, badges and social channels to their most dedicated followers on a regular basis.